Claudia Mazo is the senior vice president of retail and Lands’ End Outfitters (LEO) for Lands’ End, Inc. In this role, she is responsible for developing and leading Lands’ End’s retail stores and business outfitters strategies. She oversees all store operations, field management and marketing for the retail business and is responsible for successfully developing and executing retail go-to-market strategies, growing top-line revenue and driving profitability for Lands’ End’s stand-alone retail stores. In addition, Mazo heads all business unit operations, new client acquisition, and marketing efforts and is responsible for driving overall growth and profitability of Lands’ End business outfitters.
Mazo brings over 20 years of retail experience and is a senior business executive with a proven track record. She possesses a wealth of experience in the wholesale, retail and international markets where she has successfully developed and implemented retail and distribution expansion strategies for global brands.
Prior to joining Lands’ End, she spent approximately five years at Tumi Holdings, Inc. serving in progressive leadership roles as vice president of Latin America, vice president of retail for the East Region and as senior vice president of wholesale. From 2008 to 2012, Mazo was with Esprit International where she was promoted to vice president of merchandising for North America. She also served in merchandising, sourcing and product development leadership roles at Liz Claiborne Inc. and Tommy Hilfiger Europe.
Mazo received her Bachelor’s degree in International Business and Languages from HES School of Economics and Business in Amsterdam.